5 Key Steps to Regulatory Strategy Development
Building a regulatory strategy can be a highly taxing undertaking. However, it is critical for your product’s marketing success. It is advisable to build a regulatory strategy early in a new or modified product’s life cycle and appraise it periodically. The global environment is becoming increasingly complex. Organizations do not rely on assumptions or duplicate […]
5 Marketing Trends Startup Companies Will Need in 2020
We live in a period where technology moves fast no matter what business sector you are in; however, this is especially visible when it comes to marketing technology. With consumer behavior constantly changing and competitors continually exploring the latest trends, the marketing sector can no longer hope to use their same old methods in driving […]
Ask a CEO: When is it time to pivot?
While startups are driven by their dreams of making it big with a business plan built around an innovative idea, they should be prepared to change course when the uncertainties of life and business demand it. History is replete with stories of startups that flourished through embracing change while others failed by remaining inflexible. When […]
3 Steps to Developing Your Startup’s IP Strategy
During the past few years, intellectual property (IP) has become more valuable to businesses than ever before. It doesn’t matter if your intellectual property is a blog, an eBook, or simply a document that outlines your business plan, you not only need to protect your IP, but you also need to create a strategy that […]
4 Tips on How to Successfully Scale Up Your Business
Scaling a business means creating a culture that enables sustained growth. As companies increase in size, they become more complex and should consider hiring more employees, maintaining a strong financial position, and investing in infrastructure. At the same time, it’s important for organizations to keep the culture that contributed to their success. Keep reading to […]
Larta is an American-Made Challenges Connector for the Solar Prize
Recent natural disasters in the United States, from raging wildfires on the West Coast to relentless hurricanes in the East, have made it ever apparent that our relationship with the environment is changing. As a nation, we have a decision to make. We can maintain current levels of resource consumption and pollution. Alternatively, we can […]
5 Types of Investors
To put it simply, investors have the potential to serve as the lifeblood of a startup. The right investor can help catapult a startup from its humble beginnings to its ultimate success. However, choosing the wrong type of investor for your individual startup could do more harm than good in the long run. Check out […]